Franchise SEO Covering a Single Franchise Website
Many franchisors manage a single website where each franchisee has a web page or pages within the primary site. In that setup, franchise SEO supports the brand as a whole at a national level while also driving local search traffic to individual franchisee pages. The campaign has to carry both national and local SEO work at once. Done well, the franchisor attracts new franchisees and earns national attention while every franchisee strengthens their local presence.

